{"id":12037,"date":"2021-10-06T16:33:00","date_gmt":"2021-10-06T23:33:00","guid":{"rendered":"https:\/\/www.uxpin.com\/studio\/?p=12037"},"modified":"2024-09-09T19:33:14","modified_gmt":"2024-09-10T02:33:14","slug":"how-to-run-an-insightful-usability-test","status":"publish","type":"post","link":"https:\/\/www.uxpin.com\/studio\/blog\/how-to-run-an-insightful-usability-test\/","title":{"rendered":"What is Usability Testing and How to Run It?"},"content":{"rendered":"\n
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Usability testing is a crucial part of the <\/span>design thinking process<\/span><\/a>. It’s an opportunity for UX teams to present their solutions to those whose problems they’re trying to solve\u2014a nerve-racking and exciting experience!<\/span><\/p>\n\n\n\n

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What is Usability Testing?<\/span><\/h2>\n\n\n\n

Usability testing (also called usability studies) tests user interfaces and flows with real users. A UX researcher (moderator or facilitator) will ask a participant to complete a series of tasks (usually on a digital product prototype) while observing their behavior and actions.<\/span><\/p>\n\n\n\n

The moderator might ask the participant to verbalize their thoughts and actions so UX researchers can understand how the person thinks and feels as they use the prototype.<\/span><\/p>\n\n\n\n

Why do UX Teams Conduct Usability Tests?<\/span><\/h3>\n\n\n\n

Usability testing provides UX teams with valuable feedback and user insights, including:<\/span><\/p>\n\n\n\n