{"id":13309,"date":"2016-03-21T19:55:23","date_gmt":"2016-03-22T03:55:23","guid":{"rendered":"https:\/\/www.uxpin.com\/studio\/?p=13309"},"modified":"2024-09-02T22:47:01","modified_gmt":"2024-09-03T05:47:01","slug":"3-ways-to-sculpt-your-web-interface-with-minimalist-design","status":"publish","type":"post","link":"https:\/\/www.uxpin.com\/studio\/blog\/3-ways-to-sculpt-your-web-interface-with-minimalist-design\/","title":{"rendered":"Minimalist UI: 3 Ways to Sculpt Your Web Interface With Minimalist Design"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Design isn\u2019t just about what you put in it \u2014 it\u2019s also about what you leave out. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">White space (or \u201cnegative space,\u201d or \u201cempty space\u201d) can be just as important to defining visual hierarchy as the actual elements involved. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this article, we\u2019ll talk about three techniques for using absence to strengthen substance: use grouping for comprehension, combine white space and contrast, and vary white space for navigation menus. <\/span><\/p>\n<h2><span style=\"font-weight: 400;\">1. Use Grouping for Comprehension<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The footer design of<\/span><a href=\"https:\/\/lever.co\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\"> Lever<\/span><\/a><span style=\"font-weight: 400;\"> is a perfect example of using white space to create groups of content. All footer links are split up into vertical columns aligned side-by-side.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-13310\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image004-1024x430.jpg\" alt=\"image00\" width=\"660\" height=\"277\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image004-1024x430.jpg 1024w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image004-700x294.jpg 700w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image004.jpg 1193w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Source:<\/span><a href=\"https:\/\/lever.co\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\"> Lever<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s look at each individual column. Notice that the vertical spacing between each link in the footer (like Navigation and Features) is identical. The contrast from the white text, however, forces us to first look at the header before perusing any links.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The most interesting point here is the white space is found both vertically and horizontally. The horizontal space is much greater than vertical space found between the links.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The spacing combined with contrast draws our attention to the white links while preserving our understanding that all the links are related. No \u201cFooter\u201d label or any other effects are necessary, allowing us to maintain the minimalist design.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-13312\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image023.jpg\" alt=\"image02\" width=\"653\" height=\"668\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image023.jpg 653w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image023-293x300.jpg 293w\" sizes=\"auto, (max-width: 653px) 100vw, 653px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Source:<\/span><a href=\"https:\/\/lever.co\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\"> Lever<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">As dictated by the<\/span><a href=\"http:\/\/www.smashingmagazine.com\/2014\/03\/28\/design-principles-visual-perception-and-the-principles-of-gestalt\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\"> Uniform Connectedness principle<\/span><\/a><span style=\"font-weight: 400;\">, elements that are closer together appear related.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Lever is a responsive website and when you resize the layout, these footer columns all drop vertically. When viewing the smaller responsive layout, the design adapts by creating more vertical space between the footer columns. As a result, the user can still see where one list ends and another begins.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">2. Combine White Space and Contrast<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Another similar effect is visible in the footer area of<\/span><a href=\"https:\/\/www.geckoboard.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\"> Geckoboard&#8217;s website<\/span><\/a><span style=\"font-weight: 400;\">. It uses 3 link columns, but instead of giving headers more contrast, only the important links (like Product, Benefits, and Pricing) stand out in clear white text.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-13313\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image037.jpg\" alt=\"image03\" width=\"656\" height=\"367\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image037.jpg 806w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image037-536x300.jpg 536w\" sizes=\"auto, (max-width: 656px) 100vw, 656px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Source:<\/span><a href=\"https:\/\/www.geckoboard.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\"> Geckoboard<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Negative space in the footer is both compositional and textual. The footer itself is quite large but the link text is spaced both horizontally and vertically. As a result, the generous space allows each link to almost feel like an individual block of text.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The link text style also uses all-caps with a bit of letter-spacing added via CSS. All this extra space between columns, links, and individual letters creates a spacious feeling. Contrast defines higher-level text and extra space conveys the relationship between groups of links.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Remember that white space is universal and footers are not the only areas which can benefit. Headers, sidebars, and even in-page content can use white space and high\/low contrast to build contextual relationships.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To learn more about leaving strong visual impressions, Check out the first volume of the free guide\u00a0<\/span><a href=\"https:\/\/www.uxpin.com\/studio\/ebooks\/visual-web-ui-design-colors-space-contrast\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Web UI Design for the Human Eye<\/span><\/a><span style=\"font-weight: 400;\">\u00a0.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">3. Vary White Space in Navigation Menus<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Almost all websites require some form of primary and secondary navigation unless they\u2019re only single-page designs. In fact, as you can see in this<\/span><a href=\"http:\/\/www.awwwards.com\/websites\/single-page\/\"><span style=\"font-weight: 400;\"> excellent gallery<\/span><\/a><span style=\"font-weight: 400;\">, many single-page layouts still use some form of stripped-down navigation \u2014 whether it\u2019s a simple top-level horizontal menu or a hamburger menu.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As described in the <\/span><a href=\"https:\/\/www.uxpin.com\/studio\/ebooks\/mobile-ui-ux-design-trends-2015-2016\/\"><span style=\"font-weight: 400;\">Web Design Trends 2016<\/span><\/a><span style=\"font-weight: 400;\"> ebook, the white space found in a navigation can vary wildly. It\u2019s all based on content density and how many links must fit into a single navigation. Many of the examples shown earlier are just simple landing pages with a few links. The less content on the landing page, the more creative control you can exercise in the navigation layout \u2014 for example, designing navigation links as either large typography blocks or cramming them into a corner.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But when structuring a more complicated web UI, you\u2019ll need a stricter plan of attack. Take for example<\/span><a href=\"http:\/\/www.microsoft.com\/en-us\/default.aspx\"><span style=\"font-weight: 400;\"> Microsoft&#8217;s homepage<\/span><\/a><span style=\"font-weight: 400;\">, which supports links for all of their products. As we all know, the design of Microsoft\u2019s site must account for its enormous breadth of products ranging from tablets to Xbox consoles and games. It\u2019s a very delicate balancing act.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-13311\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image014-1024x471.jpg\" alt=\"image01\" width=\"660\" height=\"304\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image014-1024x471.jpg 1024w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image014-653x300.jpg 653w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image014.jpg 1464w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Source:<\/span><a href=\"http:\/\/www.microsoft.com\/en-us\/default.aspx\"><span style=\"font-weight: 400;\"> Microsoft<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">Their navigation menu features a series of links with dropdown menus. Each dropdown list uses a flyout secondary menu with tertiary product links. Needless to say, Microsoft\u2019s website has a lot of content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The great part about their navigation is the exquisite use of white space. All of the links in their dropdown behave like block-level elements with plenty of padding. Visitors can hover anywhere over the link area and it will become clickable. By following<\/span><a href=\"http:\/\/www.smashingmagazine.com\/2012\/12\/04\/fittss-law-and-user-experience\/\"><span style=\"font-weight: 400;\"> Fitts\u2019 Law<\/span><\/a><span style=\"font-weight: 400;\"> in creating large targets for navigation links, the design makes navigating the site smooth and easy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Readability tends to increase when adding more space between text, so err on the side of extra space when you place dozens of links together in the same menu. In this case, generous white space helps to offset the decision paralysis effects of too many interface objects as described by<\/span><a href=\"http:\/\/www.smashingmagazine.com\/2012\/02\/23\/redefining-hicks-law\/\"><span style=\"font-weight: 400;\"> Hick\u2019s Law<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>What\u2019s even more interesting is that Microsoft includes a few other smaller menus further down the page. These are much simpler with just a few links and related icons, but they\u2019re still a way to get visitors digging deeper into the site.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-13314\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image042-1024x608.jpg\" alt=\"image04\" width=\"660\" height=\"392\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image042-1024x608.jpg 1024w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image042-506x300.jpg 506w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image042.jpg 1350w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Source:<\/span><span style=\"font-weight: 400;\"> Microsoft<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-13315\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image053-1024x386.jpg\" alt=\"image05\" width=\"660\" height=\"249\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image053-1024x386.jpg 1024w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image053-700x264.jpg 700w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/image053.jpg 1100w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Source:<\/span><span style=\"font-weight: 400;\"> Microsoft<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When designing a navigation menu, always think about<\/span><a href=\"http:\/\/usabilitygeek.com\/content-density-importance-for-usability-and-seo\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\"> content density<\/span><\/a><span style=\"font-weight: 400;\">. How much content needs to be available in this portion of the website? The answer will offer a glimpse into some of your options for navigation design, and thus how much white space must be available.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s some tips for styling nav menus:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Adjust font size &amp; space according to the number of links.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Smaller links can still draw attention through contrast or with a scrolling navbar.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Extra space leaves more room for links to stand out. Consider space both vertically and horizontally to create &#8220;link blocks&#8221;.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Different page sections call for different white space values. A website\u2019s top navigation may be wildly dissimilar to the footer navigation.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If you\u2019re interested in learning more about navigation best practices, we highly recommend this<\/span><a href=\"http:\/\/www.smashingmagazine.com\/2014\/09\/18\/efficiently-simplifying-navigation-interaction-design\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\"> 5-part series<\/span><\/a><span style=\"font-weight: 400;\"> on Smashing Magazine. <\/span><\/p>\n<h2><span style=\"font-weight: 400;\">More Design\u00a0Best Practices<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">You can learn more actionable design techniques in the free <\/span><a href=\"https:\/\/www.uxpin.com\/studio\/ebooks\/mobile-ui-ux-design-trends-2015-2016\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">Web Design Trends 2016 ebook<\/span><\/a><span style=\"font-weight: 400;\">. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">The 185-page guide explains 10 best practices in great detail. You\u2019ll find 165 analyzed examples from today\u2019s top companies.<\/span><\/p>\n<p><a href=\"https:\/\/www.uxpin.com\/studio\/ebooks\/mobile-ui-ux-design-trends-2015-2016\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-13316\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/ux-pin-ebook-trends1.jpg\" alt=\"ux-pin-ebook-trends\" width=\"719\" height=\"279\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/ux-pin-ebook-trends1.jpg 941w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/03\/ux-pin-ebook-trends1-700x272.jpg 700w\" sizes=\"auto, (max-width: 719px) 100vw, 719px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Minimalist design best practices based on analyzing examples from Lever, Geckoboard and Microsoft. <\/p>\n","protected":false},"author":86,"featured_media":13317,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,4,6,7],"tags":[],"class_list":["post-13309","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-ui-design","category-ux-design","category-web-design"],"yoast_title":"3 Ways to Sculpt Your Web Interface With Minimalist Design | UXPin","yoast_metadesc":"Minimalist design best practices based on analyzing examples from Lever, Geckoboard and Microsoft.","acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.2.1 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>3 Ways to Sculpt Your Web Interface With Minimalist Design | UXPin<\/title>\n<meta name=\"description\" content=\"Minimalist design best practices based on analyzing examples from Lever, Geckoboard and 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