{"id":13944,"date":"2016-05-16T12:19:24","date_gmt":"2016-05-16T20:19:24","guid":{"rendered":"https:\/\/www.uxpin.com\/studio\/?p=13944"},"modified":"2020-04-22T06:36:12","modified_gmt":"2020-04-22T13:36:12","slug":"3-techniques-perfect-minimalist-site","status":"publish","type":"post","link":"https:\/\/www.uxpin.com\/studio\/blog\/3-techniques-perfect-minimalist-site\/","title":{"rendered":"3 Techniques for the Perfect Minimalist Web Interface"},"content":{"rendered":"<p style=\"text-align: left;\">Minimalism is a popular style now, both for its visual appeal and for its practical benefits (faster loading, better comprehension, etc.).<\/p>\n<p style=\"text-align: left;\">Below, we discuss the 3 techniques that most define the minimalist style, with practical tips on how to apply them. Add them to your design to create the perfect minimalist site.<\/p>\n<h2 style=\"text-align: left;\">1. Crazy Colors<\/h2>\n<p>Previously in design, we saw a focus on hero images and video \u2014 a trend that\u2019s still going pretty strong \u2014 but the recent shift has been toward color as a dominant element. Big color replaces some of the more typical white space that we\u2019re used to seeing with minimal designs.<\/p>\n<p><strong>Because minimalism involves stripping away elements that are unnecessary, a strong focal area is important. <\/strong>That\u2019s where big, bold and even crazy color comes in.<\/p>\n<p>The stunning result borrows some of the colors we\u2019ve seen in flat and material design trends. This creates an overall look that\u2019s simple, engaging and demands attention.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-13948\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image03-2-486x300.jpg\" alt=\"image03\" width=\"486\" height=\"300\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image03-2-486x300.jpg 486w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image03-2-768x474.jpg 768w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image03-2-290x180.jpg 290w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image03-2.jpg 900w\" sizes=\"auto, (max-width: 486px) 100vw, 486px\" \/><\/p>\n<p><em>Photo credit:<\/em><a href=\"http:\/\/www.studiolovelock.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><em> Studio Lovelock<\/em><\/a><\/p>\n<p><a href=\"http:\/\/www.studiolovelock.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Studio Lovelock<\/a> uses a pinwheel of colors to create a full-screen header that draws users in. The text is simple and without any extra embellishment or words. <strong>Add an atypical bottom-screen navigation menu to keep the focus on the main image,<\/strong> but provide a cue to scroll. Below the scroll, the site uses the same big colors in card-style elements to move users through the design. This makes navigating the content both easy and visually appealing, yet simple and elegant.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-13951\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image06-485x300.jpg\" alt=\"image06\" width=\"485\" height=\"300\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image06-485x300.jpg 485w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image06-768x475.jpg 768w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image06-290x180.jpg 290w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image06.jpg 900w\" sizes=\"auto, (max-width: 485px) 100vw, 485px\" \/><\/p>\n<p><em>Photo credit:<\/em><a href=\"http:\/\/www.doeat.com\/en\/\" target=\"_blank\" rel=\"noopener noreferrer\"><em> Do Eat<\/em><\/a><\/p>\n<p>If the<a href=\"http:\/\/www.doeat.com\/en\/\" target=\"_blank\" rel=\"noopener noreferrer\"> Do Eat<\/a> website had a white background, we probably wouldn\u2019t even guess if it could be considered minimal or not. And that\u2019s precisely why the bright yellow background works. It create the right degree of surprise to entice users. The rest of the website design is simple and quite easy to use, with just the right balance of clickable elements and information.<\/p>\n<p><strong>Tips for Using Crazy Color<\/strong><\/p>\n<ul>\n<li>Opt for bold hues with deep saturation<\/li>\n<li>Mix and match bright color with white or black typography<\/li>\n<li>Use a single color as the primary palette, including the background<\/li>\n<li>Plan \u201ctoo much color\u201d with care and mix up a rainbow-style color palette<\/li>\n<li>Let color be the only \u201ctrick\u201d in the design and keep everything else streamlined<\/li>\n<\/ul>\n<p>Using \u201ccrazy\u201d color choices can be one of the most effective ways to give a project a facelift. This is a great option for a minimal design, because there\u2019s still plenty of visual interest and color to add a freshness that a more stark black and white design might lack.<\/p>\n<h2><strong>2. Trendy Typeface<\/strong><\/h2>\n<p>When someone says \u201cminimalist typography,\u201d what typeface do you visualize?<\/p>\n<p>Maybe it\u2019s Helvetica. Or something that looks a lot like it, with plenty of medium width, and simple strokes that come together in a highly-readable sans serif.<\/p>\n<p>Of course, this would be the textbook definition of typography for a minimalistic \u00a0design. But it doesn\u2019t have to be the only definition.<\/p>\n<p>When the rest of the framework is stripped down to the most basic of designs, <strong>a more trendy typography option can serve as the dominant element,<\/strong> at the same time as delivering its textual message. Vintage or retro-grunge type and stacking type are time-honored designer favorites. When used right, they can add a spark to a minimal style.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-13945\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image00-2-486x300.jpg\" alt=\"image00\" width=\"486\" height=\"300\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image00-2-486x300.jpg 486w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image00-2-768x474.jpg 768w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image00-2-290x180.jpg 290w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image00-2.jpg 900w\" sizes=\"auto, (max-width: 486px) 100vw, 486px\" \/><\/p>\n<p><em>Photo credit:<\/em><a href=\"https:\/\/readymag.com\/flatfile\/01-fact\/\" target=\"_blank\" rel=\"noopener noreferrer\"><em> Flat File<\/em><\/a><\/p>\n<p><a href=\"https:\/\/readymag.com\/flatfile\/01-fact\/\" target=\"_blank\" rel=\"noopener noreferrer\">Flat File<\/a> uses a striking serif \u2014 ITC Caslon No. 224, to be precise. The type is roughed up, giving it a slight texture that feels artsy and like a critical component of the content. Simple scrolling effects contribute to this minimal aesthetic, because everything about the site is so easy and comfortable.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-13947\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image02-2-486x300.jpg\" alt=\"image02\" width=\"486\" height=\"300\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image02-2-486x300.jpg 486w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image02-2-768x474.jpg 768w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image02-2-290x180.jpg 290w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image02-2.jpg 900w\" sizes=\"auto, (max-width: 486px) 100vw, 486px\" \/><\/p>\n<p><em>Photo credit:<\/em><a href=\"http:\/\/www.exo-skills.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><em> Exoskills<\/em><\/a><\/p>\n<p>While<a href=\"http:\/\/www.exo-skills.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"> Exoskills<\/a> looks nothing like Flat File, it also combines a simple aesthetic, navigation and feel with bold typography as a dominant element. Multi-level stacked typography provides an interesting way to display information in readable way, one reason it\u2019s becoming more and more common. As an added bonus, it also creates just the right hierarchy, telling users what\u2019s important.<\/p>\n<p>This combination of eye-catching typography and a minimal design is a great option for design projects that need to convey simplicity, harmony and organization. More importantly, minimalist typeface serves as a starting point for designs that lack other elements or that want users to focus on reading the message on the screen.<\/p>\n<p>Be aware of size when it comes to this text-heavy style. \u00a0On smaller devices, it\u2019s important to watch the sizing of responsive typography \u2013 particularly with more complicated typefaces \u2013 to ensure readability remains intact.<\/p>\n<p><strong>Tips for Using Typeface Trends<\/strong><\/p>\n<ul>\n<li>Use trendy typography for a specific purpose such as a logo or headline<\/li>\n<li>Complicated typefaces, such as vintage grunge, often need to be displayed at larger sizes<\/li>\n<li>Don\u2019t grab a new typeface just because it\u2019s cool; it should match the mood of the project<\/li>\n<li>Not all trending typefaces will work with minimal; styles that lack long tails, swashes and flourishes are the best options<\/li>\n<\/ul>\n<p>Typeface trends can evolve and change quickly. Use this technique only if you are a constantly tweaking the design, because otherwise you would end up with something that looks dated. By applying a type trend to a very specific part of the design, such as in the hero image or main navigation, you can easily use a trend while it\u2019s popular and change course when needed.<\/p>\n<h2><strong>3. Compact Navigation Options<\/strong><\/h2>\n<p>When you think about minimal design, navigation is not always one of the first things that comes to mind. This is partially due to the design itself. Many minimal designs actually hide some or all of the navigation to streamline the visuals.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-13967\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/4-Add-advanced-interaction.png\" alt=\"4-Add-advanced-interaction\" width=\"700\" height=\"399\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/4-Add-advanced-interaction.png 700w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/4-Add-advanced-interaction-526x300.png 526w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/p>\n<p><em>Photo credit: Prototyping a navigation drawer in <a href=\"https:\/\/www.uxpin.com\" target=\"_blank\" rel=\"noopener noreferrer\">UXPin<\/a><\/em><\/p>\n<p>For example, the often-debated hamburger icon, and related hidden navigation. The stacked icon that expands to a full list of menu items remains a popular design choice, especially in \u00a0minimal frameworks and<a href=\"https:\/\/www.uxpin.com\/studio\/blog\/5-creative-mobile-ui-patterns-navigation\/\" target=\"_blank\" rel=\"noopener noreferrer\"> mobile UI<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-13950\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image05-485x300.jpg\" alt=\"image05\" width=\"485\" height=\"300\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image05-485x300.jpg 485w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image05-768x475.jpg 768w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image05-290x180.jpg 290w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image05.jpg 900w\" sizes=\"auto, (max-width: 485px) 100vw, 485px\" \/><\/p>\n<p><em>\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 <\/em><em>Photo credit:<\/em><a href=\"http:\/\/www.voltagenewmedia.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><em> Voltage New Media<\/em><\/a><\/p>\n<p>A slightly different take on this icon is employed by<a href=\"http:\/\/www.voltagenewmedia.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"> Voltage New Mkedia<\/a>. Click the off-center hamburger icon, and it expands to a half-screen style navigation menu.<\/p>\n<p>This style, which is often no more than a colored box containing a simple logo and list of link options, is extremely popular and growing. It works with the minimal style because you can strip plenty of \u201cjunky,\u201d but necessary, elements from the main canvas in a way that users understand. (Love it or hate it, almost everyone understands how to use the hamburger menu.)<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-13949\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image04-486x300.jpg\" alt=\"image04\" width=\"486\" height=\"300\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image04-486x300.jpg 486w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image04-768x474.jpg 768w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image04-290x180.jpg 290w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image04.jpg 900w\" sizes=\"auto, (max-width: 486px) 100vw, 486px\" \/><\/p>\n<p><em>Photo credit:<\/em><a href=\"http:\/\/www.adidas.co.uk\/ace_16\" target=\"_blank\" rel=\"noopener noreferrer\"><em> Adidas<\/em><\/a><\/p>\n<p>The appearance of minimal navigation is growing in designs with more complex aesthetic patterns as well. Take the United Kingdom\u2019s<a href=\"http:\/\/www.adidas.co.uk\/ace_16\" target=\"_blank\" rel=\"noopener noreferrer\"> Adidas<\/a> site, for example.<\/p>\n<p>The homepage (minus the busy textured background) is sparse. There\u2019s a simple row of top page navigation, a bouncing arrow at the bottom of the screen to help users scroll for more and hidden pop-out navigational elements on the left side of the screen. All of these techniques are commonly featured in minimal designs and are simple to understand and use, even with more complicated website designs.<\/p>\n<h2>Next Steps<\/h2>\n<p>The more popular minimalism becomes, the more frequently it evolves. To stay informed on what to expect from minimalism in 2016, read the free e-book <a href=\"https:\/\/www.uxpin.com\/studio\/ebooks\/minimalist-ui-design-trends-2016\/\" target=\"_blank\" rel=\"noopener noreferrer\"><em>Minimalist UI Design Trends 2016<\/em><\/a>. There you\u2019ll find even more techniques like these, plus specific advice for apply minimalism to sites with heavy content.<\/p>\n<p><a href=\"https:\/\/www.uxpin.com\/studio\/ebooks\/minimalist-ui-design-trends-2016\/\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-13946\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image01-4-573x300.png\" alt=\"image01\" width=\"573\" height=\"300\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image01-4-573x300.png 573w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image01-4-768x402.png 768w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/05\/image01-4.png 940w\" sizes=\"auto, (max-width: 573px) 100vw, 573px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Simple tips for balancing visual design with usability. <\/p>\n","protected":false},"author":25,"featured_media":13968,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,4,7],"tags":[],"class_list":["post-13944","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-ui-design","category-web-design"],"yoast_title":"","yoast_metadesc":"Simple tips for balancing visual design with usability.","acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.6 (Yoast SEO v27.6) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>3 Techniques for the Perfect Minimalist Web Interface | UXPin<\/title>\n<meta name=\"description\" content=\"Simple tips for balancing visual design with usability.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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