{"id":14413,"date":"2024-11-24T07:23:55","date_gmt":"2024-11-24T15:23:55","guid":{"rendered":"https:\/\/www.uxpin.com\/studio\/?p=14413"},"modified":"2024-11-24T07:24:20","modified_gmt":"2024-11-24T15:24:20","slug":"falling-wrong-design-problem","status":"publish","type":"post","link":"https:\/\/www.uxpin.com\/studio\/blog\/falling-wrong-design-problem\/","title":{"rendered":"What is a Design Problem? How to Avoid Bad Ones"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2024\/10\/Design-Problem-1024x512.png\" alt=\"Design Problem\" class=\"wp-image-55323\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2024\/10\/Design-Problem-1024x512.png 1024w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2024\/10\/Design-Problem-600x300.png 600w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2024\/10\/Design-Problem-768x384.png 768w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2024\/10\/Design-Problem.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-left\"><em>\u201cThe first step in solving a problem is to recognize that it does exist.\u201d &nbsp;&#8211; Zig Ziglar<\/em><\/p>\n\n\n\n<p>Product definition is the cornerstone of our entire product and sets the stage for the success of our product. Every solution we design builds upon the framework of this initial problem.<\/p>\n\n\n\n<p>That means we need to start with a problem that we work to understand and define\u2013carefully. Otherwise, we risk clinging to the first problem that feels right. And we all know how that ends.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"698\" height=\"236\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image04-1.png\" alt=\"image04\" class=\"wp-image-14416\"\/><\/figure>\n<\/div>\n\n\n<p class=\"has-text-align-center\"><\/p>\n\n\n\n<p>UXPin Merge is an ideal solution for tackling design problems by bridging the gap between designers and developers. It allows teams to use live, code-based components from a design system to create fully interactive prototypes that look and function like the final product. This drastically reduces the discrepancies between design and development, eliminates handoff issues, and ensures design consistency across the project.<\/p>\n\n\n\n<p>With UXPin Merge, you can test real-world scenarios early in the process, quickly iterate, and validate if the design solves the original problem, all within a single platform. Request access to UXPin Merge.<\/p>\n\n\n\n<section class=\"discover-merge\">\n    <div class=\"discover-merge__container\">\n        <div class=\"discover-merge__left\">\n            <p class=\"discover-merge__heading\">Reach a new level of prototyping<\/p>\n            <p class=\"discover-merge__text\">Design with interactive components coming from your team&#8217;s design system.<\/p>\n            <a href=\"https:\/\/www.uxpin.com\/merge\" target=\"_blank\" rel=\"noopener\">\n                <button class=\"discover-merge__button\">Discover UXPin Merge<\/button>\n            <\/a>\n        <\/div>\n        <div>\n            <img decoding=\"async\" src=\"https:\/\/uxpin.com\/studio\/wp-content\/themes\/uxpin-juggernaut\/img\/cta-banner-merge.png\" class=\"discover-merge__image\" alt=\"\">\n        <\/div>\n    <\/div>\n<\/section>\n\n<style>\n.discover-merge {\n    margin: 40px 8px;\n}\n\n.discover-merge__container {\n    display: flex;\n    max-width: 690px;\n    height: 200px;\n    padding: 20px;\n    padding-left: 24px;\n    border-radius: 4px;\n    background-color: black;\n    box-shadow: 10px 10px #9999ff;\n    align-items: center;\n    justify-content: space-between;\n}\n\n.discover-merge__left {\n    width: 50%;\n}\n\n.discover-merge__left p {\n    margin: 10px 0px !important;\n    color: white !important;\n    font-size: 18px !important;\n}\n\n.discover-merge__heading {\n    font-weight: bold !important;\n    color: white !important;\n    font-size: 18px !important;\n}\n\n.discover-merge__text {\n    margin: 0 !important;\n    line-height: 22px !important;\n}\n\n.discover-merge__button {\n    width: 174px;\n    height: 44px;\n    margin: 10px 0px;\n    border: none;\n    border-radius: 2px;\n    background: white;\n    color: black;\n    font-size: 16px;\n    text-align: center;\n}\n\n.discover-merge__button:hover {\n    cursor: pointer;\n}\n\n.discover-merge__image {\n    max-width: 320px !important;\n    height: 200px;\n    margin-right: -19px;\n}\n\n@media (max-width: 760px) {\n    .discover-merge__container {\n        height: auto;\n        margin: 10px;\n        align-items: left;\n    }\n}\n\n@media (max-width: 500px) {\n    .discover-merge__container {\n        flex-direction: column;\n    }\n\n    .discover-merge__left {\n        width: 100%;\n        align-items: normal;\n    }\n}\n\n<\/style>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">What is a Design Problem?<\/h2>\n\n\n\n<p>A design problem is an obstacle or challenge that arises during the creation of a product, service, or system that affects the user experience. It typically involves a mismatch between user needs or goals and the current design solution.<\/p>\n\n\n\n<p>Design problems can range from usability issues (e.g., confusing navigation) to more complex challenges, like ensuring accessibility or aligning business objectives with user satisfaction. Identifying and solving these problems is at the heart of UX design, as it focuses on improving the experience for users and achieving desired outcomes.<\/p>\n\n\n\n<p>Imagine you&#8217;re designing a website, and users are struggling to find the information they need. That\u2019s a design problem. It happens when the design of a product or system doesn&#8217;t meet user needs or expectations. This could be anything from hard-to-use navigation, a confusing checkout process, or even a mismatch between the design and business goals.<\/p>\n\n\n\n<p>In UX, solving design problems is all about understanding what users need, why they struggle, and creating solutions that make their experience smoother, faster, and more enjoyable.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">How to Design an App Around a Problem?<\/h2>\n\n\n\n<p>Let\u2019s go through the process of designing an app around a problem. Since it\u2019s always fun to be a designer on a project that deals with a problem you can relate to, I\u2019ll choose a problem experienced by myself and the majority of people I know.<\/p>\n\n\n\n<p>The problem of having <a href=\"http:\/\/www.apa.org\/monitor\/2011\/01\/stressed-america.aspx\" target=\"_blank\" rel=\"noopener noreferrer\"><em>too much stress<\/em><\/a>.<\/p>\n\n\n\n<p>I did some quick and dirty research by calling up a dozen friends and asking if it was a problem they felt they also had. 9 out of the 12 people said they experience the same problem. I suspect 3 of those 12 people are super-secret Zen monks.<\/p>\n\n\n\n<p>Of course, I didn\u2019t have to call them up. I could\u2019ve just sent <a href=\"http:\/\/goo.gl\/forms\/WtjuvsIopY\" target=\"_blank\" rel=\"noopener noreferrer\">this 5 minute survey<\/a> (which you can feel free to take too) to get a sense of the problem.<\/p>\n\n\n\n<p>Now that we have perceived a problem to design an app around we can define it in a <a href=\"https:\/\/en.wikipedia.org\/wiki\/Problem_statement\" target=\"_blank\" rel=\"noopener noreferrer\">problem statement, or definition<\/a> <a href=\"https:\/\/en.wikipedia.org\/wiki\/Problem_statement\">\u2014&nbsp;<\/a>a <em>statement that captures the scope of the problem we are trying to solve<\/em>.<\/p>\n\n\n\n<p>In this piece, I\u2019ll dive deep into how to write a well-crafted statement that communicates the right problem to the team. The next time you come up with a great product idea (or get feedback), follow the steps below to make sure your heart and mind are in the right place.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">How to Identify a Design Problem<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"533\" height=\"300\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image00-3-533x300.png\" alt=\"image00\" class=\"wp-image-14417\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image00-3-533x300.png 533w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image00-3-768x432.png 768w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image00-3-1024x576.png 1024w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image00-3.png 1600w\" sizes=\"auto, (max-width: 533px) 100vw, 533px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"has-text-align-center\">Adapted from: <a href=\"https:\/\/www.flickr.com\/photos\/heydanielle\/5495036012\/in\/photolist-9nzuLd-6bAVbu-91DkdC-7iQD5N-7jHzD3-8BpWmQ-8oykqN-czFff-7sM5X1-7C7jmU-4X7i2Q-qa6rmD-o2WBw-4Egb2b-ahxGJs-4uN9Db-b7uZmt-dXQgFm-ajU5TJ-7ihDBD-73veAt-8hhgiX-PPS1P-7B88zQ-6t2VYv-v8iqK-4DVNYy-7us1oU-9dhKKF-Nq5dA-5ZKZTS-e8v8ro-67Ad4o-4mfTkD-6uiXRn-6o5Jf4-ocAWu-5hnUgs-kPcJX-cB8Ec3-5kedM-6bwMVZ-o5sxm-65fpoi-bjUbKZ-kBRM-eALF6K-9wxAKs-8U9djm-9eZPz8\">Danielle Elder<\/a>, <a href=\"https:\/\/creativecommons.org\/licenses\/by\/2.0\/\" target=\"_blank\" rel=\"noopener noreferrer\">Creative Commons 2.0<\/a><\/p>\n\n\n\n<p>As a designer fortunate enough to get to work with some incredible teams building mobile apps, I get to hear a lot about what other people think about the way many apps are designed and function. There are so many great examples of well designed apps available, it makes finding inspiration easy and enjoyable. Not every app is a pillar of stellar design though, every now and then I hear about one that got everything wrong.<\/p>\n\n\n\n<p>Recently my wife was telling me about an app she was trying to use to assist her with some of the fun things associated with newborn humans, and said:<\/p>\n\n\n\n<p><strong>&#8220;This is a bad app.&#8221;<\/strong><\/p>\n\n\n\n<p>My designer\u2019s ears pricked up at the sound of a problem.<\/p>\n\n\n\n<p>&#8220;What&#8217;s that dear? You have a problem that needs solving?&#8221;<\/p>\n\n\n\n<p>&#8220;No, I&#8217;m trying to tell you a story. Can&#8217;t you just empathize with me and let me finish?&#8221; she probably implored.<\/p>\n\n\n\n<p>&#8220;Of course I&#8217;ll help you!&#8221; I exclaimed. &#8220;First we need to understand your <em>perceived problem<\/em> at a deeper level.&#8221;<\/p>\n\n\n\n<p><em>An audible sigh came from somewhere in the room.<\/em><\/p>\n\n\n\n<p>Many people don&#8217;t know how to begin solving their user\u2019s problem because they don&#8217;t take the time to <a href=\"https:\/\/medium.com\/@ryanallen_com\/become-a-better-designer-and-person-by-learning-to-listen-f23ef9bef9b2\" target=\"_blank\" rel=\"noopener noreferrer\">listen<\/a> and really consider their problem. This is usually true not because the person is lazy, rather they just don&#8217;t know how to go about thinking about the problem on a deeper level in an effort to understand what is causing it. The design process has to start somewhere though, and that starting point is usually our perceived problem. The perceived problem my wife was having (apart from my listening and empathizing skills) was that the app she was trying to use was a <em>bad app<\/em>.<\/p>\n\n\n\n<p>To recap, here is what we need to do when a problem is perceived:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Acknowledge the problem. <\/strong>First things first, we must understand that there is a problem. You can\u2019t solve it without saying that it exists. Brushing it under the rug does nothing for you or for your users.<\/li>\n\n\n\n<li><strong>Listen and consider. <\/strong>Don\u2019t just jump to wanting to solve the problem. You have to listen to your users \u2014&nbsp;think about my interaction with my wife \u2014&nbsp;to really understand what\u2019s going on. Asking follow up questions is fine, but don\u2019t just try to suggest a solution before you really understand what\u2019s going on.<\/li>\n<\/ul>\n\n\n\n<p>Let\u2019s go back to our original problem as an example: I have too much stress.<\/p>\n\n\n\n<p>Well, the problem of having too much stress is probably too general to design a solution around. As is the problem of an app being bad. This is where you need to probe deeper, asking more questions: How many ways can you fix a <em>bad app<\/em>? All the ways probably. How many different ways can you think of to manage stress? Are overall app design and amounts of stress our real problems, or are they symptoms of deeper problems?<\/p>\n\n\n\n<p><em>Learn more:&nbsp;<a href=\"https:\/\/www.uxpin.com\/studio\/blog\/the-skeptic-designer-ux-process\/\">The Skeptical Designer&#8217;s UX Process<\/a>.&nbsp;<\/em><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">What Are the Symptoms of Bad Design Problems? <\/h2>\n\n\n\n<p>A symptom is a subjective departure from normal function or feeling which is noticed by a user.<\/p>\n\n\n\n<p>For example, the feeling (feelings are subjective, not objective) of being tired (departure from the normal of being awake during the day) is a symptom (a subjective departure from the norm) of not getting enough sleep.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"1361\" height=\"1999\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image02-4.png\" alt=\"image02\" class=\"wp-image-14430\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image02-4.png 1361w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image02-4-204x300.png 204w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image02-4-768x1128.png 768w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image02-4-697x1024.png 697w\" sizes=\"auto, (max-width: 1361px) 100vw, 1361px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"has-text-align-center\">Adapted from: <a href=\"https:\/\/www.flickr.com\/photos\/eamoncurry\/6072966411\/in\/photolist-afDxkr-9BMsED-psCpwF-ax2h25-iDCRU3-76LHbF-77RspM-aWnckx-6GvsEd-JFEVq-5GTqBB-7G7Q2N-6naw4w-9VNjuA-7SULYU-oqJoxw-7hgto3-D6f8n-ntHoH5-ufvJY-7GGNmB-6EdPgr-eEEEL3-8GPmL2-hMTf2-qnsZJH-ai9JLg-e7MS9Y-5deULs-5jYd7-5rMTCQ-ea8v9B-4s4Ju7-66dqbX-5kYZn1-aKq1QH-exiGZN-9uT7cA-8M8wxP-38xAeE-6PAPiK-p2eG2-6mp8EY-2Z7anM-qGYUpT-dwD69Z-ek5QGV-585Zar-rqebuV-exfySH\" target=\"_blank\" rel=\"noopener noreferrer\">Eamon Curry<\/a>, <a href=\"https:\/\/creativecommons.org\/licenses\/by\/2.0\/\" target=\"_blank\" rel=\"noopener noreferrer\">Creative Commons 2.0<\/a><\/p>\n\n\n\n<p>Our feeling of too much stress is a subjective departure from our normal function of not being too stressed. It also has many different ways we could deal with it, such as having a glass of wine at night, or a bottle, or listening to music, or watching TV.<\/p>\n\n\n\n<p>Maybe you know someone who has huge <a href=\"http:\/\/giphy.com\/gifs\/b7nugvA2NwPbW\" target=\"_blank\" rel=\"noopener noreferrer\">meltdowns<\/a> and <a href=\"http:\/\/giphy.com\/gifs\/12BQVyMqxgVNvy\" target=\"_blank\" rel=\"noopener noreferrer\">throws tantrums<\/a> as a way of <em>letting off steam<\/em>.<\/p>\n\n\n\n<p>Maybe you sit in a quiet place and breathe deeply and try to figure out what is causing you to feel stressed.<\/p>\n\n\n\n<p>Many people don&#8217;t even recognize that they are stressed, which means it&#8217;s not easy to recognize what is causing it.<\/p>\n\n\n\n<p>Is having too much stress really our problem? It seems like it is just a symptom of a much deeper problem. In order to solve the perceived problem of having too much stress, we need to think about the problem to determine if it is a root cause or merely a symptom of something deeper.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">What is the Root Cause of the Design Problem? <\/h2>\n\n\n\n<p>Why is it important to find the root cause of the problem? It&#8217;s important because solving a symptom isn&#8217;t a permanent solution.<\/p>\n\n\n\n<p>For example, if your leg hurts you could take aspirin to dull the pain, but you will not be fixing the root cause of the pain. You will continue to experience the pain which is a symptom of the real problem.<\/p>\n\n\n\n<p>If you went to the doctor complaining about the pain and she determined that your leg hurt because you broke a bone, you could address the broken bone, which is the root cause of the pain problem.<\/p>\n\n\n\n<p>So how do we determine the root cause of our perceived problem of too much stress? We can use something developed at Toyota during the design of its manufacturing methodologies known as the <a href=\"https:\/\/en.wikipedia.org\/wiki\/5_Whys\" target=\"_blank\" rel=\"noopener noreferrer\">Five Whys Technique<\/a>.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">The Five Whys Technique<\/h2>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"533\" height=\"300\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image01-3-533x300.png\" alt=\"image01\" class=\"wp-image-14419\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image01-3-533x300.png 533w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image01-3-768x432.png 768w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image01-3-1024x576.png 1024w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image01-3.png 1600w\" sizes=\"auto, (max-width: 533px) 100vw, 533px\" \/><\/figure>\n<\/div>\n\n\n<p class=\"has-text-align-center\">Adapted from: <a href=\"https:\/\/www.flickr.com\/photos\/90412460@N00\/15482576136\/in\/photolist-pA9ftS-6nruB-hxZcqb-nJnvbY-aRhK8X-bpat7a-Nrxeq-e8gZch-5RPb7F-akA5zh-6nSysB-donWVX-7usxYQ-ftFJpi-ftDZqD-7UmBe3-6rJb8b-dmKd9J-4XiYGk-aDtJop-doo6PL-91byM3-xpEx89-dHJoj5-noNEep-sWyo1Y-swN8gi-ftUowC-HdoK1-bdPWon-nQgnLD-83NrQG-8Ktn7x-dRCSeX-6xjCPv-dHD5Bg-hxYQ4A-hxZmvf-6Tqg7e-du5FSy-uvsXCu-8N6VWt-doo3oA-dmK2CR-doo2hS-dHJnDs-3amgAA-dHCXbK-6B7tNM-dkWudY\" target=\"_blank\" rel=\"noopener noreferrer\">Jeffrey Pioquinto<\/a>, <a href=\"https:\/\/creativecommons.org\/licenses\/by\/2.0\/\" target=\"_blank\" rel=\"noopener noreferrer\">Creative Commons 2.0<\/a><\/p>\n\n\n\n<p>The <a href=\"http:\/\/www.adb.org\/sites\/default\/files\/publication\/27641\/five-whys-technique.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">Five Whys Technique<\/a> is an iterative question-asking technique we will use to explore the <a href=\"https:\/\/en.wikipedia.org\/wiki\/Cause_and_Effect_(Star_Trek:_The_Next_Generation)\" target=\"_blank\" rel=\"noopener noreferrer\">cause and effect<\/a> relationships underlying our perceived problems. This will enable us to find the root cause of our perceived problem. What was my wife confused about again? Something about an app she was trying to use, I think.<\/p>\n\n\n\n<p><strong>\u201cThis is a bad app. Also you could do a better job at listening to me when I&#8217;m trying to tal..\u201d<\/strong><\/p>\n\n\n\n<p>..oh yeah that&#8217;s right. She couldn&#8217;t figure out how to use a productivity app to help her manage some of the fun things that are associated with having a newborn. Things like the amount of poopy diapers, ounces of milk consumed, etc.<\/p>\n\n\n\n<p>In an effort to identify the deeper problem with the app I suggested we go through the <strong>Five Whys <\/strong>process.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong> Why is it a bad app?<br><\/strong><em>&#8230;because it doesn&#8217;t work the right way. (refined problem)<\/em><\/li>\n\n\n\n<li><strong> Why doesn&#8217;t it work the right way?<br><\/strong><em>&#8230;because I don&#8217;t understand where to go. (refined problem)<\/em><\/li>\n\n\n\n<li><strong> Why don&#8217;t you understand where to go?<br><\/strong><em>&#8230;because none of these icons make sense. (refined problem)<\/em><\/li>\n\n\n\n<li><strong> Why don&#8217;t the icons make sense?<\/strong><br><em>&#8230;because they don&#8217;t take me where I think they should. (refined problem)<\/em><\/li>\n\n\n\n<li><strong> Why don&#8217;t they take you where you think they should?<br><\/strong><em>&#8230;because some of them that I think are icons, actually aren&#8217;t, and the ones that are icons aren&#8217;t ones I&#8217;ve ever seen before. (alterable behaviors identified)<\/em><\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1208\" height=\"768\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image03-3.png\" alt=\"image03\" class=\"wp-image-14431\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image03-3.png 1208w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image03-3-472x300.png 472w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image03-3-768x488.png 768w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image03-3-1024x651.png 1024w\" sizes=\"auto, (max-width: 1208px) 100vw, 1208px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>Created in <\/em><a href=\"https:\/\/www.uxpin.com\" target=\"_blank\" rel=\"noopener noreferrer\"><em>UXPin<\/em><\/a><\/p>\n\n\n\n<p>The root cause of my wife\u2019s problem has been identified very quickly, which I can send to the app\u2019s design team as actionable feedback.<\/p>\n\n\n\n<p>How can we be sure we have identified a root cause? The key to understanding the root cause of the problem (<em>it isn&#8217;t always answered with the 5th why<\/em>) is in <strong>identifying a broken process or an alterable behavior<\/strong>. Sometimes there are more than one you will identify, like in the app we are going to design to help with the <strong>problem of too much stress<\/strong>.<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong> Why do I have too much stress?<br><\/strong><em>&#8230;because I have too many stressful thoughts. (refined problem)<\/em><\/li>\n\n\n\n<li><strong> Why do I have so many stressful thoughts?<br><\/strong><em>&#8230;because I can not calm my thoughts. (refined problem)<\/em><\/li>\n\n\n\n<li><strong> Why am I unable to calm my mind?<br><\/strong><em>&#8230;because I don&#8217;t practice calming my mind. (refined problem and alterable behavior)<\/em><\/li>\n\n\n\n<li><strong> Why am I unable to practice calming my mind?<br><\/strong><em>&#8230;because I don&#8217;t have a process to calm my mind. (broken process identified)<\/em><\/li>\n\n\n\n<li><strong> Why do I not have a process to calm my mind?<br><\/strong><em>&#8230;because I&#8217;m not <\/em><a href=\"https:\/\/en.wikipedia.org\/wiki\/Awareness\" target=\"_blank\" rel=\"noopener noreferrer\"><em>aware<\/em><\/a><em> of myself enough to know I need one. (deeper broken process identified)<\/em><\/li>\n<\/ol>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1208\" height=\"768\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image10-1.png\" alt=\"image10\" class=\"wp-image-14438\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image10-1.png 1208w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image10-1-472x300.png 472w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image10-1-768x488.png 768w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image10-1-1024x651.png 1024w\" sizes=\"auto, (max-width: 1208px) 100vw, 1208px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-center\"><em>Created in <\/em><a href=\"https:\/\/www.uxpin.com\" target=\"_blank\" rel=\"noopener noreferrer\"><em>UXPin<\/em><\/a><\/p>\n\n\n\n<p>The root cause of the perceived problem of too much stress is a lack of process to calming and focusing our mind. In this example, calming my thoughts would lead to less stress, which solves the original problem. We can evolve our problem definition now.<\/p>\n\n\n\n<p><em>Learn more: <a href=\"https:\/\/www.uxpin.com\/studio\/ebooks\/2016-web-ui-best-practices-ebook-bundle\/\">Free e-book UX Design Process Best Practices<\/a>.&nbsp;<\/em><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Redefining the Design Problem<\/h2>\n\n\n\n<p><strong>New Problem Definition:<\/strong><br><em>To enable users to calm their mind in an effort to reduce their stress.<\/em><\/p>\n\n\n\n<p>What about the deeper problem of not being more aware of our true <a href=\"http:\/\/www.wired.com\/2012\/05\/the-self-illusion-an-interview-with-bruce-hood\/\" target=\"_blank\" rel=\"noopener noreferrer\">self<\/a>? Sometimes a product will benefit from attempts to solve a deeper broken processes than may be necessary. By designing a solution with a deeper and more abstract problem definition we should still be solving the original symptom with the benefit of solving additional symptoms.<\/p>\n\n\n\n<p>Throughout the design process we will continue to evolve the problem definition, so if we find we have gone too deep we can abstract back up one level. Let&#8217;s go ahead and redefine our problem definition:<\/p>\n\n\n\n<p><strong>Redefined Problem Definition:<\/strong><br><em>to enable users to become more aware of themselves in an effort to reduce their stress.<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1999\" height=\"1500\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image07-1.jpg\" alt=\"image07\" class=\"wp-image-14435\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image07-1.jpg 1999w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image07-1-400x300.jpg 400w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image07-1-768x576.jpg 768w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image07-1-1024x768.jpg 1024w\" sizes=\"auto, (max-width: 1999px) 100vw, 1999px\" \/><\/figure>\n\n\n\n<p class=\"has-text-align-left\">Photo Credit: <a href=\"https:\/\/www.flickr.com\/photos\/pagedooley\/7007372665\/in\/photolist-bFdBL6-7MKH28-pEvkgx-7Zan7o-411AnZ-gLRRj-aguvar-5pQ2v-573V8v-czXcSf-fr6iwk-ehnQRz-65FoWi-9dZCyh-6YRkya-dcgiW7-5DAN7i-4X3nSg-7b8ffZ-pNqBTW-q3EGRW-q3EGQJ-q5AjYP-q5U3Pu-6VdHBf-pNnM8m-pNkBfv-p8Yy8U-pNqByC-q3EGb7-p927rM-pNoRE4-q5AjRp-pNqBF1-p8Yy7G-pNnLVN-pNoRq6-q5AjjH-72g1ve-ii6mW5-9rLUok-7EbdjK-6SeBNX-7gr1XS-Rs4eE-4SEHQP-7gn5Ti-gEVDf-9thJVu-7gqGdh\" target=\"_blank\" rel=\"noopener noreferrer\">Kevin Dooley<\/a>, <a href=\"https:\/\/creativecommons.org\/licenses\/by\/2.0\/\" target=\"_blank\" rel=\"noopener noreferrer\">Creative Commons 2.0<\/a><\/p>\n\n\n\n<p>Here are a couple of ways you can probe deeper into design problems with your team, as discussed in the e-book <a href=\"https:\/\/www.uxpin.com\/studio\/ebooks\/guide-to-ux-design-process-and-documentation\/\" target=\"_blank\" rel=\"noopener noreferrer\">The Guide to UX Design Process and Documentation<\/a>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Brainstorm on the problem. <\/strong>Get your team together on the perceived problem, having everyone on the team \u2014 from designers to developers to marketers to business analysts to sales \u2014&nbsp;participate. Now while it\u2019ll be up to the designer ultimately to solve the design problems, teammates from other departments can provide other insights that will help frame your work. After all, sales may be closer to users and have a deeper understanding of their problems while a business analyst&nbsp;may have insights into the market.<\/li>\n\n\n\n<li><strong>Researching the problem. <\/strong>You can conduct a competitive marketing analysis to determine if this problem is being faced elsewhere. You can also conduct a customer survey (like the one we did earlier on stress). If it\u2019s an existing product, dig through your analytics, heuristics, content, or conduct users tests.<\/li>\n<\/ul>\n\n\n\n<p>Doing these things will go a long way to getting to what\u2019s causing your problem, its root cause and how to solve it.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">3 Examples of Design Problems<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1.&nbsp;<a href=\"https:\/\/itunes.apple.com\/app\/id930026670?mt=8&amp;ign-mpt=uo%3D4\" target=\"_blank\" rel=\"noopener noreferrer\">Enlight <\/a><\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"322\" height=\"572\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image08-2.png\" alt=\"image08\" class=\"wp-image-14436\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image08-2.png 322w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image08-2-169x300.png 169w\" sizes=\"auto, (max-width: 322px) 100vw, 322px\" \/><\/figure>\n\n\n\n<p>According to Stav Tishler from <a href=\"https:\/\/itunes.apple.com\/app\/id930026670?mt=8&amp;ign-mpt=uo%3D4\" target=\"_blank\" rel=\"noopener noreferrer\">Enlight<\/a>, their mobile app\u2019s problem definition is:<\/p>\n\n\n\n<p>\u201cTo empower the mobile photographer with creative tools, that until now, were reserved only for professionals and only on desktop.\u201d<\/p>\n\n\n\n<p><a href=\"https:\/\/itunes.apple.com\/app\/id930026670?mt=8&amp;ign-mpt=uo%3D4\" target=\"_blank\" rel=\"noopener noreferrer\">Enlight<\/a> solves this problem through the careful design and technology. Lightricks&#8217; proprietary image processing engine powers the tools that are tied together with a consistent UI that allow the users to transfer the knowledge they acquire by learning one tool, to other tools.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2.&nbsp;<a href=\"https:\/\/www.purechat.com\" target=\"_blank\" rel=\"noopener noreferrer\">PureChat<\/a><\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"322\" height=\"572\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image11-1.png\" alt=\"image11\" class=\"wp-image-14439\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image11-1.png 322w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image11-1-169x300.png 169w\" sizes=\"auto, (max-width: 322px) 100vw, 322px\" \/><\/figure>\n\n\n\n<p>According to <a href=\"https:\/\/twitter.com\/hamids\" target=\"_blank\" rel=\"noopener noreferrer\">Hamid Shojaee<\/a>, <a href=\"https:\/\/www.purechat.com\" target=\"_blank\" rel=\"noopener noreferrer\">Pure Chat<\/a> CEO, their mobile app\u2019s problem definition is:<\/p>\n\n\n\n<p>\u201cTo enable small business owners who are on the move to be able to communicate with visitors on their websites.\u201d<\/p>\n\n\n\n<p>Maintaining 4.5 stars on the <a href=\"https:\/\/itunes.apple.com\/us\/app\/pure-chat-live-chat-for-ios\/id719270614?mt=8\" target=\"_blank\" rel=\"noopener noreferrer\">Apple<\/a> and <a href=\"https:\/\/play.google.com\/store\/apps\/details?id=com.axosoft.PureChat&amp;hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">Google<\/a> mobile app stores is a pretty good indicator that they have designed a great solution for the problem they set out to solve.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3.&nbsp;<a href=\"http:\/\/crowdmics.com\" target=\"_blank\" rel=\"noopener noreferrer\">Crowd Mics<\/a><\/strong><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"338\" height=\"550\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image09-2.png\" alt=\"image09\" class=\"wp-image-14437\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image09-2.png 338w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2016\/07\/image09-2-184x300.png 184w\" sizes=\"auto, (max-width: 338px) 100vw, 338px\" \/><\/figure>\n\n\n\n<p>According to <a href=\"https:\/\/twitter.com\/timholladay\" target=\"_blank\" rel=\"noopener noreferrer\">Tim Holladay<\/a>, <a href=\"http:\/\/crowdmics.com\" target=\"_blank\" rel=\"noopener noreferrer\">Crowd Mics<\/a> CEO, their mobile app\u2019s problem definition is:<\/p>\n\n\n\n<p>\u201cTo enable users who have a voice to be heard in the conference, meeting or any live event in which they are attending.\u201d<\/p>\n\n\n\n<p>Crowd Mics turns the users\u2019 smartphones into wireless microphones for use in live events.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p>By dedicating some time to thinking about the problem your product aims to solve, you will define a strong foundation for all your future design decisions.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Start by making a list of the problems you perceive that you plan on solving with your product and combine them into a problem definition.<\/li>\n\n\n\n<li>Next take some time to think deeper about the problem definition with the 5 Whys.<\/li>\n\n\n\n<li>Finally discuss the problem with any of the product\u2019s stakeholders and re-evaluate the problem, iterating on the problem definition if it needs further clarification.<\/li>\n<\/ul>\n\n\n\n<p>Once you write a really strong problem statement, don\u2019t feel like you\u2019re married to it.<\/p>\n\n\n\n<p>As you go along the design process, you may have to redefine your problem. That\u2019s because you\u2019ll discover things that weren\u2019t apparent in the early discovery stage of the process.<\/p>\n\n\n\n<p><em>For more UX advice, get the free guide <a href=\"https:\/\/www.uxpin.com\/studio\/ebooks\/guide-to-ux-design-process-and-documentation\/\" target=\"_blank\" rel=\"noreferrer noopener\">UX Design Process Best Practices<\/a>.&nbsp;<\/em><\/p>\n\n\n\n<p>Let\u2019s say you\u2019re building a design, and developers need to turn it into a real product. Often, things get lost in translation. <strong>UXPin Merge<\/strong> solves this by allowing designers to work with actual, code-based components from a design system. This means the prototype isn\u2019t just a mockup\u2014it works like the real product.<\/p>\n\n\n\n<p>UXPin Merge eliminates the usual back-and-forth between designers and developers, ensuring everything looks and behaves exactly as intended. Plus, you can test and iterate faster to fix problems before going live. <a href=\"https:\/\/www.uxpin.com\/merge\" target=\"_blank\" rel=\"noreferrer noopener\">Request access to UXPin Merge here<\/a>.<\/p>\n\n\n\n<div class=\"wp-block-buttons\">\n<div class=\"wp-block-button is-style-fill\"><center><a class=\"btn btn-flat btn-large btn-content-width\" href=\"https:\/\/www.uxpin.com\/merge\" target=\"_blank\" rel=\"noreferrer noopener\">Discover Merge<\/a><\/center><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u201cThe first step in solving a problem is to recognize that it does exist.\u201d &nbsp;&#8211; Zig Ziglar Product definition is the cornerstone of our entire product and sets the stage for the success of our product. Every solution we design builds upon the framework of this initial problem. That means we need to start with<\/p>\n","protected":false},"author":110,"featured_media":55326,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3,18,6],"tags":[],"class_list":["post-14413","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-process","category-ux-design"],"yoast_title":"","yoast_metadesc":"Learn to define and approach design problems. Get to know the techniques and strategies of dealing with complex design problems.","acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What is a Design Problem? How to Avoid Bad Ones | UXPin<\/title>\n<meta name=\"description\" content=\"Learn to define and approach design problems. Get to know the techniques and strategies of dealing with complex design problems.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.uxpin.com\/studio\/blog\/falling-wrong-design-problem\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is a Design Problem? How to Avoid Bad Ones\" \/>\n<meta property=\"og:description\" content=\"Learn to define and approach design problems. Get to know the techniques and strategies of dealing with complex design problems.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.uxpin.com\/studio\/blog\/falling-wrong-design-problem\/\" \/>\n<meta property=\"og:site_name\" content=\"Studio by UXPin\" \/>\n<meta property=\"article:published_time\" content=\"2024-11-24T15:23:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-24T15:24:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2024\/10\/Design-Problem-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Ryan Allen\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ryan Allen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"15 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.uxpin.com\\\/studio\\\/blog\\\/falling-wrong-design-problem\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.uxpin.com\\\/studio\\\/blog\\\/falling-wrong-design-problem\\\/\"},\"author\":{\"name\":\"Ryan Allen\",\"@id\":\"https:\\\/\\\/www.uxpin.com\\\/studio\\\/#\\\/schema\\\/person\\\/7dd3da4ec4f2773c2eb1eff806b6e625\"},\"headline\":\"What is a Design Problem? 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