Ever wondered about how our designers at IDEO help overcome creative block when designing new products and services? <\/p>\n
The Mash-up method is a fast and fun ideation technique that brings odd or unexpected things together to spark fresh ideas. We use it in our everyday client work, and also teach it as a technique as part of IDEO U<\/a> (our online school for learning creative problem-solving). <\/p>\n The Mash-up method (45-60 minutes total) emphasizes quantity, which is the heart of divergent thinking. The more ideas you come up with, the better chance you have to zero in on a the right solution. Perhaps most importantly, it helps us start down the path from the ridiculous to the radical solution. <\/p>\n We\u2019ll walk through all the steps below quickly in the video and instructions. All you need are pens, Post-Its, and paper.<\/p>\n