{"id":56728,"date":"2025-08-18T19:41:25","date_gmt":"2025-08-19T02:41:25","guid":{"rendered":"https:\/\/www.uxpin.com\/studio\/?p=56728"},"modified":"2026-04-07T19:59:52","modified_gmt":"2026-04-08T02:59:52","slug":"ux-and-seo","status":"publish","type":"post","link":"https:\/\/www.uxpin.com\/studio\/blog\/ux-and-seo\/","title":{"rendered":"How to Use UX Testing to Improve Your SEO"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">UX isn\u2019t just about attractive <\/span><span style=\"font-weight: 400;\">design<\/span><span style=\"font-weight: 400;\">; it\u2019s also about usability. And SEO isn\u2019t only about search engines; it\u2019s also about users.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is where the two overlap. And after reading this guide, you\u2019ll see that SEO and <\/span><span style=\"font-weight: 400;\">UX testing<\/span><span style=\"font-weight: 400;\"> are actually more connected than you think.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When done well, your user experience can become your biggest opportunity for helping your website rank higher in search results. You just need to know what to look out for and what is still relevant.\u00a0<\/span><\/p>\n<p><b>These are just a few UX testing hacks that can improve your SEO:<\/b><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Check how well your content follows best practices.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Test whether your website is easy to navigate.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Evaluate mobile responsiveness.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Track your page loading speed.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Check your core web vitals.<\/span><\/li>\n<\/ol>\n<h2><span style=\"font-weight: 400;\">UX and SEO: <\/span><span style=\"font-weight: 400;\">What&#8217;s the Connection?\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">There is a deep link between <\/span><span style=\"font-weight: 400;\">UX and SEO<\/span><span style=\"font-weight: 400;\">, so you need both to make your site attractive to users and search engines. But why can UX make or break your search engine optimization? Well, there are a couple of reasons:<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">User Satisfaction<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">If you get the UX right, it will lead to overall satisfaction because people will enjoy using your website, which means they&#8217;re going to want to:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Hang around more.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Check out more pages and products\/services you have.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Engage with your content, sign up for something, or download what you offer.\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">In the world of SEO, all that translates into metrics (high avg. time on page, low bounce rate, etc.). So, the search engines will see all of that as a sign that your content must be really valuable and high-quality.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As a result, they will boost you higher in the search results. See how that works to <\/span><span style=\"font-weight: 400;\">improve<\/span><span style=\"font-weight: 400;\"> your <\/span><span style=\"font-weight: 400;\">visibility<\/span><span style=\"font-weight: 400;\">?<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Online Performance<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Let&#8217;s face it: no one wants to deal with a website that takes ages to load. In fact, it\u2019s a widely known fact that pages that rank on the first page of Google search results are those that load in less than three seconds.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">After all, UX is all about making a website perform well, not just look nice. So, if your site\u2019s speed is slow and the overall experience isn\u2019t smooth, it will affect your Google Core Web Vitals score, which directly impacts rankings.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Appealing Site Structure and Intuitive Navigation<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Navigation is really important for a great experience. If it\u2019s hard to find something on your site, most people simply won\u2019t bother. They&#8217;d rather leave and find some simpler solution.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If enough users do this, your bounce rate increases and Google notices it. So, this is another place where your UX can seriously affect your SEO.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A site that has a logical site structure and the menus that are easy to find usually encourages people to check out more content. But it doesn\u2019t stop there. It&#8217;s also easier for the search engine crawlers to find your new content and index it faster, which is a win for your optimization.\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Accessibility and SEO<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">UX is about creating <\/span><span style=\"font-weight: 400;\">websites<\/span><span style=\"font-weight: 400;\"> accessible to everyone. This includes making it possible for people with disabilities to navigate through your pages. So, if your <\/span><span style=\"font-weight: 400;\">website<\/span><span style=\"font-weight: 400;\"> helps screen readers access the content, it will both influence your user experience and SEO in a good way.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is also why the optimization practices include adding alt text to images, meta tags, etc.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s a factor that\u2019s often overlooked, but in reality, it improves the impression of your site and signals quality to search engines. This is why <\/span><a href=\"https:\/\/onebasemedia.co.uk\/roofing-seo\/\"><span style=\"font-weight: 400;\">One Base Media<\/span><\/a><span style=\"font-weight: 400;\"> recommends that businesses prioritize UX, no matter what type of SEO they are doing.<\/span><\/p>\n<figure id=\"attachment_56738\" aria-describedby=\"caption-attachment-56738\" style=\"width: 660px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-56738 size-large\" title=\"UX Diagnostics SUS System Usability Scale psychometrics dashboard Trymata user testing\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/UX-Diagnostics-SUS-System-Usability-Scale-psychometrics-dashboard-Trymata-user-testing-1024x624.webp\" alt=\"UX Diagnostics SUS System Usability Scale psychometrics dashboard Trymata user testing\" width=\"660\" height=\"402\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/UX-Diagnostics-SUS-System-Usability-Scale-psychometrics-dashboard-Trymata-user-testing-1024x624.webp 1024w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/UX-Diagnostics-SUS-System-Usability-Scale-psychometrics-dashboard-Trymata-user-testing-493x300.webp 493w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/UX-Diagnostics-SUS-System-Usability-Scale-psychometrics-dashboard-Trymata-user-testing-768x468.webp 768w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/UX-Diagnostics-SUS-System-Usability-Scale-psychometrics-dashboard-Trymata-user-testing-1536x935.webp 1536w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/UX-Diagnostics-SUS-System-Usability-Scale-psychometrics-dashboard-Trymata-user-testing-2048x1247.webp 2048w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><figcaption id=\"caption-attachment-56738\" class=\"wp-caption-text\"><span style=\"font-weight: 400;\">Source: <\/span><a style=\"font-size: 16px;\" href=\"https:\/\/trymata.com\/learn\/ux-diagnostics\/\">Trymata<\/a><\/figcaption><\/figure>\n<h2><span style=\"font-weight: 400;\">5 Best <\/span><span style=\"font-weight: 400;\">UX Testing<\/span><span style=\"font-weight: 400;\"> Hacks That Improve SEO Rankings\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Okay, now that you know how <\/span><span style=\"font-weight: 400;\">UX affects SEO, <\/span><span style=\"font-weight: 400;\">the next best thing is to learn how to make sure you are doing things right.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are way too many <\/span><a href=\"https:\/\/www.uxpin.com\/studio\/blog\/web-design-seo-key-principles\/\"><span style=\"font-weight: 400;\">web design and SEO mistakes<\/span><\/a><span style=\"font-weight: 400;\"> that can tank your rankings. So, to avoid getting lost, here are our best hacks for you:<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">1. Check How Well Your Content Follows Best Practices<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">One of the least technical things you have to test is your content.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You want to make sure that it\u2019s original, valuable, and easy to read so that people are encouraged to stay longer on your site, leave comments, and generally engage more. To make this happen, you need to:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Keep your sentences and paragraphs short. No one wants to read the wall of text.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Use headings to organize your content. Use bullet points and lists to make it skimmable.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Add high-quality images, charts, and diagrams that help readers understand the points you&#8217;re trying to make.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Write your content in conversational, everyday language. Your users likely don&#8217;t want to grab a dictionary when reading your posts.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Use links to help people move to other related posts. Make sure that the anchor text is descriptive and fits naturally with the rest of your text, including <a href=\"https:\/\/bluetree.digital\/high-authority-backlinks\/\">links placed on relevant sites<\/a>.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Get backlinks from credible sources. It\u2019s even <\/span><a href=\"https:\/\/www.linksmanagement.com\/gov-backlinks\/\"><span style=\"font-weight: 400;\">more helpful<\/span><\/a><span style=\"font-weight: 400;\"> to use .edu and .gov backlinks as these have the most impact on your SEO.<\/span><\/li>\n<\/ul>\n<h3><span style=\"font-weight: 400;\">2. Test Whether Your Website Is Easy to Navigate<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">If you ever <\/span><span style=\"font-weight: 400;\">conduct<\/span><span style=\"font-weight: 400;\"> any <\/span><span style=\"font-weight: 400;\">user experience testing<\/span><span style=\"font-weight: 400;\">, you\u2019ll have to check how people move around your site. Ideally, you want to learn how they interact with it and if they can find what they want easily without going back and forth.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your ultimate goal should be to make that navigation as intuitive as possible, but every UI\/UX designer knows that it\u2019s definitely easier said than done, especially for complex websites.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, how can you test and improve your navigation?\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">One of the easy yet <\/span><a href=\"https:\/\/www.namecheap.com\/blog\/choosing-and-checking-domains-for-better-seo\/\"><span style=\"font-weight: 400;\">effective improvements<\/span><\/a><span style=\"font-weight: 400;\"> is checking your domain. You might think that it has nothing to do with the navigation, but in reality, often it\u2019s the first \u201ccontact\u201d people get with your site. So, if your domain is easy to type in the search bar, navigating to your page is already faster. And of course, your domain choice is huge for SEO.\u00a0\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Make sure to keep your menu simple, short, and straight to the point. Resist the temptation to sound too creative when naming things. Your website has to be functional above all.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Avoid creating way too many categories that have sub-categories that are also categorized to infinity\u2026 You get the picture.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Use a logical page structure and links to help people get around more easily. Clean site architecture is extremely important for your rankings.<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-56744 size-large\" title=\"AD 4nXfQ5iVRGVG QpKntPWmzox06UJ aoUi8117Aj4Iv7cBvgCp3aJ1X7GutCEDxFwxGw8PkNS5CtnyUUuAsXrTkfTirM8gVJSTuxhHaaSDbOzJABa9EltwbBeFIK8pNla6pKmpUZFW\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/AD_4nXfQ5iVRGVG_QpKntPWmzox06UJ-aoUi8117Aj4Iv7cBvgCp3aJ1X7GutCEDxFwxGw8PkNS5CtnyUUuAsXrTkfTirM8gVJSTuxhHaaSDbOzJABa9EltwbBeFIK8pNla6pKmpUZFW-1024x586.webp\" alt=\"Website architecture example\" width=\"660\" height=\"378\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/AD_4nXfQ5iVRGVG_QpKntPWmzox06UJ-aoUi8117Aj4Iv7cBvgCp3aJ1X7GutCEDxFwxGw8PkNS5CtnyUUuAsXrTkfTirM8gVJSTuxhHaaSDbOzJABa9EltwbBeFIK8pNla6pKmpUZFW-1024x586.webp 1024w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/AD_4nXfQ5iVRGVG_QpKntPWmzox06UJ-aoUi8117Aj4Iv7cBvgCp3aJ1X7GutCEDxFwxGw8PkNS5CtnyUUuAsXrTkfTirM8gVJSTuxhHaaSDbOzJABa9EltwbBeFIK8pNla6pKmpUZFW-525x300.webp 525w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/AD_4nXfQ5iVRGVG_QpKntPWmzox06UJ-aoUi8117Aj4Iv7cBvgCp3aJ1X7GutCEDxFwxGw8PkNS5CtnyUUuAsXrTkfTirM8gVJSTuxhHaaSDbOzJABa9EltwbBeFIK8pNla6pKmpUZFW-768x439.webp 768w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/AD_4nXfQ5iVRGVG_QpKntPWmzox06UJ-aoUi8117Aj4Iv7cBvgCp3aJ1X7GutCEDxFwxGw8PkNS5CtnyUUuAsXrTkfTirM8gVJSTuxhHaaSDbOzJABa9EltwbBeFIK8pNla6pKmpUZFW-1536x878.webp 1536w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/AD_4nXfQ5iVRGVG_QpKntPWmzox06UJ-aoUi8117Aj4Iv7cBvgCp3aJ1X7GutCEDxFwxGw8PkNS5CtnyUUuAsXrTkfTirM8gVJSTuxhHaaSDbOzJABa9EltwbBeFIK8pNla6pKmpUZFW.webp 1600w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><br \/>\n<span style=\"font-weight: 400;\">Source: <\/span><a href=\"https:\/\/www.semrush.com\/blog\/website-structure\/\"><span style=\"font-weight: 400;\">Semrush<\/span><\/a><\/p>\n<h3><span style=\"font-weight: 400;\">3. Evaluate Mobile Responsiveness\u00a0<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">You might have heard that most of the traffic comes from people using their mobile phones. But did you know that <\/span><a href=\"https:\/\/kadence.com\/the-importance-of-mobile-responsiveness-in-ux-optimisation\/\"><span style=\"font-weight: 400;\">48% of users<\/span><\/a><span style=\"font-weight: 400;\"> online take a site that is not mobile-friendly as a sign that the business does not care? Another 57% wouldn\u2019t recommend that company to others.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But it\u2019s not just people either. Google uses a mobile-first indexing for its rankings. See how this links <\/span><span style=\"font-weight: 400;\">UX and SEO metrics<\/span><span style=\"font-weight: 400;\">?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s exactly why you need to verify if your site is mobile-friendly. If it\u2019s not, here\u2019s what you can do in addition to fixing the page load speed and navigation structure:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Make the buttons big enough for people to click on from small screens.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/www.uxpin.com\/studio\/blog\/responsive-vs-adaptive-design-whats-best-choice-designers\/\"><span style=\"font-weight: 400;\">Use a responsive design<\/span><\/a><span style=\"font-weight: 400;\"> so your site adjusts automatically to every screen size. This will have a great impact on your SEO.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Tweak your content and edit it with mobile users in mind. This means shorter paragraphs, plenty of white space, etc.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ditch the unnecessary pop-ups to make it possible for people to easily close the ones you do decide to use.\u00a0<\/span><\/li>\n<\/ul>\n<h3><span style=\"font-weight: 400;\">4. Track Your Page Load Time (Constantly)<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">We\u2019ve already touched on the loading speed several times in this guide. But it is for a very good reason. Everyone hates to wait (and believe it or not, Google, too). So, your page load speed is something you have to test all the time. Literally.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Well, how do you do this? Thankfully, it&#8217;s quite easy. You can simply use Google\u2019s PageSpeed Insights. It\u2019s a native, free tool, so there are really no excuses.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-56747 size-large\" title=\"Screenshot 2025 08 19 at 12.38.38\u202fpm\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-19-at-12.38.38-pm-1024x587.png\" alt=\"Page load speed\" width=\"660\" height=\"378\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-19-at-12.38.38-pm-1024x587.png 1024w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-19-at-12.38.38-pm-524x300.png 524w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-19-at-12.38.38-pm-768x440.png 768w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-19-at-12.38.38-pm-1536x880.png 1536w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-19-at-12.38.38-pm.png 1878w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><br \/>\nSource: <\/span><a href=\"https:\/\/pagespeed.web.dev\/analysis\/https-amazon-com\/32wgl34q0m?form_factor=mobile\"><span style=\"font-weight: 400;\">PageSpeed Insights<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\">If your score isn\u2019t looking good, you will need to:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Compress every image so that they take up less space and upload more quickly (or use plugins that do this for you)<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Make sure you&#8217;re using a hosting provider that is fast.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Minify your code to make it load even faster. This means you have to remove every unnecessary line of CSS, JavaScript, and HTML, and take out unnecessary spaces and symbols. Often, your CMS can do this automatically.\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Alternatively, you can find free tools on the internet or use ChatGPT and simply copy-paste your code to take care of it.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-56750 size-large\" title=\"Screenshot 2025 08 19 at 12.39.29\u202fpm\" src=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-19-at-12.39.29-pm-1024x393.png\" alt=\"Screenshot 2025 08 19 at 12.39.29\u202fpm\" width=\"660\" height=\"253\" srcset=\"https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-19-at-12.39.29-pm-1024x393.png 1024w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-19-at-12.39.29-pm-700x268.png 700w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-19-at-12.39.29-pm-768x295.png 768w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-19-at-12.39.29-pm-1536x589.png 1536w, https:\/\/www.uxpin.com\/studio\/wp-content\/uploads\/2025\/08\/Screenshot-2025-08-19-at-12.39.29-pm-2048x786.png 2048w\" sizes=\"auto, (max-width: 660px) 100vw, 660px\" \/><br \/>\nSource: <\/span><a href=\"https:\/\/www.google.com\/search?q=minify+code&amp;rlz=1C5CHFA_enAE1030GH1049&amp;oq=minify+code&amp;gs_lcrp=EgZjaHJvbWUyBggAEEUYOdIBCDYzMTBqMGo0qAIAsAIA&amp;sourceid=chrome&amp;ie=UTF-8\"><span style=\"font-weight: 400;\">Google<\/span><\/a><\/p>\n<h3><span style=\"font-weight: 400;\">5. Check Your Core Web Vitals<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Core Web Vitals are actually high-priority metrics to look out for when you&#8217;re doing your <\/span><span style=\"font-weight: 400;\">UX testing for SEO<\/span><span style=\"font-weight: 400;\">. Why? Because Google uses this to judge your website <\/span><span style=\"font-weight: 400;\">performance<\/span><span style=\"font-weight: 400;\"> and rankings as a result.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, you want to track it all the time and improve it when needed. You can use the same PageSpeed Insights tool for this.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As for the easiest fixes here, you can consider the following:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Use a CDN network (in several servers) to make sure that users are getting their content delivered to them from the closest server.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reduce the amount of JavaScript on your page.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Use fewer plugins when possible.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Avoid heavy animation that not only affects your layout but can also affect your speed. Things like chat widgets, expanding banners, and so on.\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">And of course, check your online <\/span><span style=\"font-weight: 400;\">performance<\/span><span style=\"font-weight: 400;\"> regularly so you can spot issues early and fix them on time.\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Conclusion\u00a0<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">There are many ways in which user experience can affect your SEO rankings. So, ignoring this is simply impossible, especially after reading this article.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But by simply following the tips shared today, you will not only improve your position in search results but also build a reputation and the trust of your visitors. So, it\u2019s definitely worth trying.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>UX isn\u2019t just about attractive design; it\u2019s also about usability. And SEO isn\u2019t only about search engines; it\u2019s also about users. This is where the two overlap. And after reading this guide, you\u2019ll see that SEO and UX testing are actually more connected than you think.\u00a0 When done well, your user experience can become your<\/p>\n","protected":false},"author":231,"featured_media":56732,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[469,463,468,466,467,464,465],"class_list":["post-56728","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-accessibility-and-seo","tag-user-experience-testing","tag-ux-affects-seo","tag-ux-and-seo","tag-ux-and-seo-metrics","tag-ux-testing","tag-ux-testing-for-seo"],"yoast_title":"How to Use UX Testing to Improve Your SEO (Proven Hacks)","yoast_metadesc":"Learn how UX testing affects your online performance and what you can do to ensure you get the best outcome. We get you covered with our proven hacks.","acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.2.1 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How to Use UX Testing to Improve Your SEO (Proven Hacks)<\/title>\n<meta name=\"description\" content=\"Learn how UX testing affects your online performance and what you can do to ensure you get the best outcome. We get you covered with our proven hacks.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.uxpin.com\/studio\/blog\/ux-and-seo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Use UX Testing to Improve Your SEO\" \/>\n<meta property=\"og:description\" content=\"Learn how UX testing affects your online performance and what you can do to ensure you get the best outcome. 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