Storytelling in Web UI Design

  • See how to use the magic of interaction design for compelling storytelling on the web.
  • Simple and practical format that focuses only on real-world design advice.
  • Topics include involving users as characters, gamifying interfaces, supplementing actions with interactivity, using easter eggs, and creating user journey maps.
  • 7 examples thoroughly analyzed from Squarespace, Foursquare, Tesla, and others.
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  • Jerry Cao

    Jerry Cao

    Jerry Cao is a UX Content Strategist at UXPin. In his spare time he enjoys playing electric guitar, watching foreign horror films, and expanding his knowledge of random facts. Follow him on Twitter.

  • Cameron Chapman

    Cameron Chapman

    Cameron Chapman is a professional web and graphic designer. She’s also the author of The Smashing Idea Book: From Inspiration to Application. You can find her published work on Smashing Magazine, WebDesignerDepot, and other prominent design sites. Follow her on Twitter.