Replacing Product Requirements With Hypotheses

Josh Seiden
Co-author of Lean UX

1:03h

Josh Seiden

Co-author of Lean UX

Josh is a designer, author, coach, and product leader with deep experience creating digital products and services. He brings an entrepreneurial spirit and user-centered perspective to his work with companies large and small. He helps teams find and validate market opportunities, and then to create the right approach to go after these opportunities, and to design and ship great products and services.

Josh is a popular and highly sought-after speaker who appears at conferences around the world. He teaches workshops in Agile and Lean methods for product teams and often works with teams as a coach and mentor.

He is the co-author of Sense and Respond, How Successful Organizations Listen to Customers and Create New Products Continuously from Harvard Business Press. He is also co-author ofLean UX: Applying Lean Principles to Improve User Experience.

A better way to guide product development.

You'll learn:

A framework for deconstructing and validating product hypotheses
How to guide product strategy without overprescribing details
How to develop assumption backlogs

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