Webinar Wrap-Up: 11 Ways to Start Your Inclusive, Accessible Design Toolkit

Inclusive design affects the ways that people interact with technology and feel about the world. Organizations that strive to make their digital products more accessible reap several benefits from considering the needs of diverse users. 

By offering more inclusive designs, businesses can potentially attract more customers and earn more money. They might also avoid fines by disenfranchising people with physical and cognitive impairments that block their access to products and services.

During our last webinar, with Piotr Źrołka accessibility Expert, UX strategist, and CEO of Kinaole, we focused on a deeper explanation of inclusivity, what it means for designers, and how UXPin’s features make inclusive design easier than ever.

Piotr addresses in this webinar common accessibility challenges that people with vision, motor, hearing, and cognitive impairments encounter when using digital products. Creating an inclusive, accessible design kit helps remove challenges. Instead of focusing on a target audience, inclusive designs try to reach as many users and customers as possible.

Piotr also provides real-world examples of how organizations add accessibility to their websites and apps. 

What You Will Learn

1. “Focus on the characteristics rather than demographic data.” – Piotr Źrołka. Piotr discusses using impact maps to identify user types, their needs, and design solutions that can meet those needs [7:44].
2. Piotr shows examples of using UXPin to:
   • Add keyboard functions to designs [15:52].
   • Define page titles to help users know where they are [32:30].
   • Add pause and stop to give users the time they need to understand content [34:48].
   • Include headings that offer visual indications and site structure [44:22].
   • Use alt attributes that describe images and other non-text content [45:43].
   • Notify users what links are and where they lead [54:20].
   • Include language attributes that tell users what languages products use [55:02].
   • Make responsive designs that automatically reorient themselves to how users hold their mobile devices [56:26].
   • Use colors to make images easier for more people to see [57:11]
3. “We’re building better services for everyone.” – Piotr explains the customer service and financial benefits of designing inclusive products. [1:01:49]