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Introducing the 2017-2018 Enterprise UX Industry Report

Jerry Cao
Jerry Cao

Driven by the consumerization of the enterprise, user experience is now a major competitive advantage for B2B products notorious for poor design. While many have reported on the overall role of design, few have investigated the new status quo for the trillion-dollar B2B space.

That’s why we conducted the first ever report into enterprise UX.

Diving deep into the B2B sector, the report uncovers insights from 3100+ product, engineering, and design professionals from around the world.

Respondents reported their background, experience, salaries, team structures, product development processes, design maturity, and more. The new report reveals the trends, challenges, and forecast for freelancers, agencies, and teams of all sizes who create B2B products.

Key insights in the 41-page report include:

1. UX is still new to B2B companies: Only 26% of respondents report that a full-time UX role has existed for more than 5 years.

2. Design consistency is the greatest challenge

  • Improving UX consistency (59%)
  • Testing designs with end-users (53%)
  • Clarifying requirements (46%)
  • Collaborating between teams (44%)

3. Agile rules the day: 93% of respondents report they follow either an Agile or “Agile-fall” product development process.

4. Salaries and earning potential are strong: In the U.S., 72% of all enterprise designers earn at least $75,000 per year.

Download the full 41-page report

Jerry Cao

by Jerry Cao

Jerry Cao is a content strategist at UXPin where he gets to put his overly active imagination to paper every day. In a past life, he developed content strategies for clients at Brafton and worked in traditional advertising at DDB San Francisco. In his spare time he enjoys playing electric guitar, watching foreign horror films, and expanding his knowledge of random facts. Follow him on Twitter.

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