Years ago, when I started practicing web design, we spent our time trying to stand out from a sea of drab pages with just a dozen HTML tags. Today, contemporary design work is made up of increasingly specialized practitioners solving problems we never dreamed of those many years ago. Designers have had to reinvent ourselves
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Photo Credit: David Iliff, Creative Commons 3.0 Is it possible for government services to be easy to use? Most of the time — not even close. But the UK Government Digital Services (GDS) team has changed that, taking home a 2013 Design of the Year award. One of the judges even remarked, “[GOV.UK] creates a
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Texting and driving don’t always mix. Sure knowing where the next turn is has been virtually solved. And self-parking, even self-driving cars exist. But texting while driving is more to blame for car accidents, especially among teens, and the accident rate continues to skyrocket. While it can be so helpful, even life-saving at times, technology
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The basic homepage design is so 2012. The supposed magic formula of 10 elements to include for a successful home page isn’t enough anymore for a simple reason — it’s too formulaic. And that can create for a boring homepage that’ll drive users away. That’s not to say those page elements don’t have function —
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70+ page e-book lifts the curtain on UX tactics that makes users crave more of your site or app. 24 examples thoroughly deconstructed.
Good UX equals good conversions. In this piece, we’ll provide some UX tips for higher conversions and happier users.
Nowadays to sell goods and services, you don’t need a traditional brick-and-mortar storefront. All you need to set up shop is a good internet connection, a domain and a site. However, that doesn’t guarantee success. There’s more to an e-commerce site than throwing up a few items and a credit card form. You’ve got to
(…)Photo Credit: George, Creative Commons 2.0 Fast-food websites are an interesting mix of user experiences. They aren’t hard to land upon since fast-food joints register every domain name imaginable that relates to their name and menu items. This assures you’ll be enticed — brainwashed to run right out for a meal. A perfect mix of
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In this piece, we’ll explain how to get started in UX with the least learning curve possible. We scoured the web and spoke with our own design team for the most straightforward advice. Check it out!
When it comes to user experience and user interface design, Google and Yahoo both do a decent job (granted, in different ways). In this piece, we’ll quickly explain some practical takeaways from the UI and UX design of each site.
You can read everything you need to know about color theory collected into one easy-reference guide. Color Theory in Web UI Design is available to download now. Let’s take a peek inside.
Design creative yet highly usable interfaces with these 5 patterns. Visual examples included.
Animation and motion in web design is proving to be the biggest thing in recent years. Everywhere you look, there is some hint of movement – or actual movement in the form of a video or animated tidbit. But how do you use it? Motion is more than just a good video clip or cartoon
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Get quick advice on making the strongest first impression on users. See how good UX = solid conversions.
Now available: our pocket guide Designing UX with Developers. This introductory guide focuses on involving developers in the early wireframing and prototyping stages. Take a look inside.